Image: Samsung Singapore

Samsung today unveiled their new Neo QLED 8K TV lineup at Digital Light Canvas in Marina Bay Sands.

The Neo QLED TVs feature AI-assisted “upscaling” for enhanced details, texture, and noise reduction.

The new Neo QLED 8K TVs are almost bezel and border-free, boasting an 8K resolution, HDR remastering, and AI upscaling (AI-assisted dynamic range boosting and image quality refinement. Think richer blacks, more vibrant colours, sharper images).

The flagship model, Neo QLED 8K features an almost bezel-less design.

The TVs also have in-built directional speakers and can pair with a Samsung soundbar for a Dolby Atmos experience. An eco-focused showcase was also featured under a “Hyperion” tree made of used Samsung TV cardboard packaging. Hyperion is a reference to the world’s tallest known tree.

The “Hyperion” tree in the background is constructed from used cardboard packaging. Samsung also says the lighter print on its boxes use less ink, and they have switched from plastic tape and metal staples to paper tape and glue for a more eco-conscious approach.

For gamers, the Neo QLED TVs have up to 144hz refresh rate, making it perfect for high-speed gaming. For the home-worker, the TV can also pair with Samsung’s Slim Camera to turn the Google Meets-enabled TV into a conference call platform.

Samsung also displayed a wide array of accessories for its Frame TV line.

The event showcased several showcase booths, including Smart Home integration, a gaming room setup, and a home cinema experience with a 75″ Samsung TV at least 2.3 meters away from the couch, which Samsung claims provides the perfect viewing experience for most Singaporean homes.

The SlimFit magnetic camera on top of the television turns the Google Meets-capable TV into a conference-call platform.

Aside from the Neo QLED 8K TVs, Samsung also displayed their QLED 4K and OLED TVs. With all of these options, consumers can choose a TV that suits their lifestyle and budget.

Image: Samsung Singapore

The event is open to the public on April 7th and 8th, and Samsung is offering early order promotions for those who can’t wait to get their hands on the latest tech. These promotions include free gifts such as a soundbar worth up to S$2,899 and a SlimFit Camera worth $200.

Samsung also displayed some upgrades to their popular Samsung Frame line of TVs, with a new metal bezel frame edge, and auto-rotating wall mounts to flip the Frame TV from horizontal to landscape and vice versa.

Click here to find more details on the Samsung Neo QLED TV 8K and the Samsung OLED TV.

Prices, pre-order promotions and retailer information can be found here.

Dates: 7 & 8 April 2023

Address:
Marina Bay Sands, Digital Light Canvas, B2-50, The Shoppes
(next to Rasapura Masters)

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